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SIDI releases new shoe to celebrate 60th anniversary

  • Ron 

In honor of their 60 years of history, Sidi has released the SIXTY, encapsulating their continued quest for innovation in cycling shoes. Dino Signori and his company will reach this important milestone in 2020.

Sixty years of success is not only a remarkable milestone for Sidi; it is also a new starting point from which to continue expanding and improving. The new SIXTY model has already been tested successfully in races by some of the champions from the Sidi squad. This shoe is the perfect result of extensive research and constant progress applied to making shoes that are at once light, resistant, comfortable and highly performing.

The SIXTY shoe was meant to be a tribute to these 60 glorious years of history, so focus was placed on structure, features and shapes, which synthesize Sidi’s evolving journey and offer all the finest in technology and materials, perfectly matched to a modern and appealing design.

Highlights featured on the new SIXTY include the latest in Sidi technology applied to the closure mechanism, which was inspired by other top-shelf models like the Shot and the Wire 2 Carbon. This version is even lighter and more advanced. The carbon sole is light and resistant, so as to transmit full power to the pedal stroke. Sidi has trademarked their system for maximizing air flow to the foot. Not to mention the simple and minimal design that makes this shoe even more aerodynamic, modern and elegant.

One of the first riders to get a hands-on look at the new SIXTY was Egan Bernal. During his recent visit to the company, Dino Signori gave him a custom made, gold-coloured special edition pair to celebrate his victory in the Tour de France, which was the 15th win in this race for Sidi. Bernal was the first Colombian in history to triumph in the Grande Boucle, at the tender age of 22. The Colombian enjoyed a truly “golden” season; in addition to the Tour, he also garnered successes in the Paris-Nice, the Tour de Suisse and the Gran Piemonte, as well as podiums in the Lombardia, the Volta Catalunya and the Giro di Toscana. Sidi and Egan Bernal are looking forward to new, exciting challenges in 2020.

For further information please visit the page: https://sidi.com/it/sixty

Tags: aerodynamic, Bernal, carbon, clothing, Consumer goods, custom, cycling, Cycling shoe, Egan, Egan Bernal, Paris, shoe, shoes, SIDI, Sports equipment, technology
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