Massimo Zanetti

Segafredo Zanetti confirmed as sponsor of new Trek women’s team

Ron
September 29, 2018September 28, 2018

The Massimo Zanetti Beverage Group, owner of the Italian coffee brand Segafredo, has committed to a two-year co-title partnership of the new Trek-Segafredo women’s road team effective January 1, 2019

Trek Factory Racing adds Segafredo as co-title sponsor

Ron
December 16, 2015

Trek Factory Racing is delighted to announce the Italian coffee brand Segafredo has committed to a three-year co-title sponsorship effective January 1, 2016, making Trek-Segafredo the newest name on the UCI WorldTour.