Iron Cowboy One Step Closer to 50 Triathlons in 50 Days Goal
The Iron Cowboy is on his way to finish 50 triathlons, in 50 days, in 50 states in support of the Jamie Oliver Food Foundation’s fight against obesity.
running
North By Northwest Added to Interbike Show Space
Yakima to partner with Interbike to create North By Northwest space to highlight Pacific Northwest brands.
Danny MacAskill – Endura’s Newest Brand Ambassador
Danny MacAskill to wear Endura clothing as the brand’s next brand ambassador.
GORE BIKE WEAR® and GORE RUNNING WEAR® Launch New Online Ordering Solution for Retailers
GORE BIKE WEAR® and GORE RUNNING WEAR® have launched a new online ordering solution designed to streamline the ordering process for retailers around the globe.
Berghaus introduces Vapourlight Hydroloft reversible jackets with Intelligent Insulation
Berghaus has introduced their new VapourLight Hydroloft Reversible Jackets for 2015 that offer “Intelligent Insulation” for any activity.
Virtue Cycles launches Kickstarter campaign for Pedalist cargo bike
San Diego’s Virtue Cycles has announced the Kickstarter program to fund the Virtue Pedalist, an innovative front cargo tadpole tricycle that features an enclosed shell and electric power.
Grooming – Layrite Pomade, Maestro’s Classic Beard Products
Layrite pomade products will keep your hair styled even after a ride and Masestro’s Classic has the wash and butter to tame your beard.
Showers Pass introduces new Torch socks
Though designed with cyclists in mind, the new merino-wool-blend Torch socks from Showers Pass are perfect for a variety of athletic pursuits, with a new level of comfort, a compression fit, durable construction, and hi-viz elements.
BSXinsight is first-ever wearable, non-invasive lactate threshold sensor
After a successful crowd funding campaign, BSX Athletics has brought the world’s first wearable, non-invasive lactate threshold sensor to the market.
Big Year Ahead for Sommerville Sports
New distributor, new designs, new shoes, and new bikes for Sommerville Sports in 2015.